Our Story
202520 years of Eurostyle, 50 years in the game.
Who we are
Family-owned, made in Western Australia
Eurostyle Smallgoods was founded in Bibra Lake, Western Australia, in 2005 by two partners, Steve Hlevnjak and Daniel Bicanic, with a shared vision: authentic, traditional European smallgoods of real quality, made from the best local WA meat. Today they're joined by Steve's son, Stiven.
Steve's wife Sonja also works in the business, importing groceries from Europe and managing Eurostyle's finances.
Our Bibra Lake store sells fresh meat, our award-winning smallgoods and European groceries, and we wholesale to delis, restaurants, venues and grocers right across WA. We employ around 25 people.
Our ham and bacon have been named among WA's best more than once, and our wider range has earned national recognition too.
See our awards →Our history
Where it started
Steve's side of the story starts in Koprivnica, Croatia, where he learned butchery and smallgoods-making as a young man at the Podravka factory. He made his life in Australia, sharpened his craft alongside German and Swiss masters, and in 1975 started his first business, Drava Smallgoods. In 1981 he started again at a different location as Steve's Smallgoods.
Daniel came up under him, starting his apprenticeship at Steve's Smallgoods in 1992, aged just sixteen, and learning the trade from the ground up. With a genuine passion for making authentic smallgoods and an unmatched work ethic, he quickly became Steve's right-hand man. In 1997 Daniel bought into Cockburn Meats, Steve joined him there in 1999, and in 2005 the two moved to the current address and changed the name to Eurostyle Smallgoods.
In 2009 Steve's son Stiven came through the same way, apprentice to butcher in his own right. He brought a fresh vision with him: modernising production, bringing in new technology, and growing the Eurostyle name through branding and social media. Modern thinking in service of a traditional craft.
Three sets of hands, one craft passed down: from Steve, to the apprentice Daniel who became his partner, to the son Stiven who grew up in it.
Our timeline
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1975
Steve starts his first business, Drava Smallgoods.
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1981
Steve starts Steve's Smallgoods at a new location.
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1992
Daniel starts his butcher's apprenticeship and quickly becomes like an adopted son to Steve.
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1995
Steve sells Steve's Smallgoods.
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1997
Daniel buys into Cockburn Meats.
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1999
Steve joins Daniel at Cockburn Meats, with his brother Vlado. Plus the Cockburn Meats A-team: Pero, Vlado and Daniel.
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2005
Steve and Daniel move to the current address and change the name to Eurostyle Smallgoods.
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2009
Stiven starts his apprenticeship.
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2014
Eurostyle rebrands.
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2025
The full Eurostyle team at Bibra Lake.
From the archive
Over the years
